Livra X-Ray

Founded

December 1999, by Diego Meller and Martín Añazco, in Buenos Aires - Argentina.

Mission

To bring companies and consumers together, by offering online market research services to companies, thereby enabling people in Latin America to influence the way products and services are made and sold.

Geography

Our headquarter and project management centre is based in Buenos Aires, Argentina. Our global sales office is based in London, UK and we employ people in Brazil, Mexico and Portugal.

Funding & Finance

Livra was a privately funded company until it was acquired by Ipsos Group in June 2008. It is now an independent specialized unit within Ipsos.

Our Management Team

Martín Añazco, Co-founder & President, Technology and Product Development
Diego Meller, Co-founder & President, Sales and Business Development
Joana Lacerda, Partnerships & Global Sales
Horacio Fucaraccio, Chief Financial Officer
Laura Guerrero, Project Management
Natalia Kostoff, Panel Development

That's the spirit

If we wanted a 9 to 5 job we wouldn't be here. If money was our only interest, we would be wasting our time. We are an (exaggeratedly) motivated group of individuals that come to work every day with only one objective in mind…...to offer our clients the best service possible and ultimately contribute to changing the world (no kidding).

What does Livra mean?

It means absolutely nothing. But if you really need an explanation, we made this up earlier...Latin Internet Ventures in Research and Advertising.

Livra Snaps